Style with Soul
Colourful, playful, soulful, shop Serra’s unique style and discover pieces from across the globe.
THIS WEEK'S STYLE SCENARIO IS
A quick-win spring update that won’t require a wardrobe overhaul.
Centre Stage: Ginie And Lolotte
Please welcome to the stage Ginie And Lolotte, the designer you need to know.
Serra's Blog
Meet Me in Ten
Introducing an exclusive design collaboration between PHOXX and Serra Kirdar. Read all about it in our exclusive interview.
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Meet the Founder
Serra Kirdar launched her digital fashion and lifestyle platform with a mission to help women find their fashion mojo.
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Be Concious
Serra Kirdar invites you to become part of the story behind each piece in your wardrobe. Get to know our designers.
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